Two people, for now.

Builds the tools and runs the studio. Picks the problems, writes most of the code, and carries each project far enough that someone else can run it. Has shipped software in three different industries that asked very different things of him.

Cofounded Aratech in 2025 after a decade of solo and small-team work. The current bias toward narrow tools is his.

Responsible for how each tool feels, how it's priced, and who ends up owning it. Design-led product generalist; previously independent. Decides what "finished" means on every project, which is the hardest decision in the studio.

Joined as the second cofounder in 2025. Runs every design partnership, handles licensing conversations, and writes most of the copy on this site.